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Dr V S Kanchana
- Associate Professor
- LRG Government Arts College for Women
Publications 2007 - 2024
Publications
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17
Journal Articles
Personal Information
Dr V S Kanchana
Female
1/11, V.N.Thottam Pappampatti
Coimbatore, Tamil Nadu, India - 641016
Experience
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Associate Professor
Department of Commerce
LRG Government Arts College for Women
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Head of the Department
B.Com CA
PSGR Krishnammal College for Women
Doctoral Theses Guided
2022
Brand Preference, Usage Pattern and Impact of Smart Phones on Its Users – A Study in Tirupur City.
THILAGAVATHI .A, Bharathiar University
2022
Celebrity Endorsement - A Study on Perception, Impact on Purchase Intention and Recall Ability of Consumers with Special Reference to Tirupur City
ANANDHI.P, Bharathiar University
2022
A Study on Adoption and Implementation of Supply Chain Management among Select Manufacturing Concerns in Coimbatore District: An Empirical Analysis Using E-TAM
VIDHYA.R, Bharathiar University
2022
Brand Preference, Usage Pattern and Impact of Smart Phones on Its Users – A Study in Tirupur City.
THILAGAVATHI .A, Bharathiar University
2022
Celebrity Endorsement - A Study on Perception, Impact on Purchase Intention and Recall Ability of Consumers with Special Reference to Tirupur City
ANANDHI.P, Bharathiar University
2022
A Study on Adoption and Implementation of Supply Chain Management among Select Manufacturing Concerns in Coimbatore District: An Empirical Analysis Using E-TAM
VIDHYA.R, Bharathiar University
2021
A Study on Brand Preference, Purchase Utilisation Behaviour and Brand Loyalty Among Beverage Consumers in Tiruppur City
BHUVANESHWARI .P, Bharathiar University
